Marketing and Advertising
Build a growth engine you can trust. Leaping Logic designs and delivers enterprise-grade Marketing & Advertising software—from data pipelines and consent-first identity to real-time analytics and AI—so every campaign ships faster and measures cleanly.
The Modern Marketing & Advertising Stack—Built for Signal Loss, Privacy, and Scale
Walled gardens, cookie deprecation, ATT, and rising privacy expectations have reset the rules. Leaders now win with composable stacks, clean data, and guardrailed AI that convert insights into action across channels.
Foundational Pillars for Your Stack
Cloud Infrastructure: Elastic, low-latency architectures for streaming events, modeling, and activation.
Software Development: Enterprise engineering for CDPs, experimentation, audience services, and creative ops.
Data & Analytics: Unified schemas, MMM/MTA, incrementality testing, and real-time dashboards for ROAS/LTV.
Security & Compliance: Privacy-by-design patterns aligned to SOC 2, ISO 27001, GDPR/CCPA, and IAB TCF.
Why Leaping Logic for Marketing & Advertising
Use accelerators for event collection, consent/identity, and analytics to launch MVPs quickly. Cloud-native, multitenant patterns and FinOps discipline control run costs as usage grows.
Tailored Solutions for Marketing & Advertising
Your reality: fragmented tools, inconsistent identities, and manual workflows slowing media and creative. We build the connective tissue—data planes, decisioning services, and compliant activation—so teams can plan, launch, and optimize with confidence. Whether you’re an enterprise brand, agency network, or building a retail media platform, we align software, data, and operations to the way you work.
Proven Success in the Industry
We’ve helped marketing organizations replace brittle point tools with measurable, privacy-safe platforms.
* Unified event collection and identity resolution decreased reporting lag and improved budget pacing accuracy across paid channels.
* Consent-aware data activation preserved addressability while maintaining measurement fidelity across regions.
Long-Term Partnership Model
Engage a cross-functional product squad (product lead, solution architect, full-stack and data engineers, QA, SRE). Governance includes weekly delivery reviews, monthly value checkpoints, and quarterly roadmaps. You get CI/CD health, cost/perf dashboards, and KPIs mapped to acquisition, retention, and LTV.
Problems Solved
How Our Solution Works for Marketing & Advertising
Ship a marketing platform your team—and Legal—can trust. Modernize measurement, automate creative, and activate data safely with Leaping Logic
Discover & Align
Clarify objectives (CAC, ROAS, LTV, speed-to-market), inventory data sources, define compliance boundaries and success metrics.
Architecture Blueprint
Target state for event schemas, identity/consent services, feature store, and analytics layers; choose cloud services for throughput and cost.
Build the Data Plane
SDKs/ETL, streaming (e.g., Kafka/Kinesis/Pub/Sub), storage (lake/warehouse), and real-time marts; define lineage and data contracts.
Integrate & Orchestrate
Connect ad platforms, clean rooms, CRM, ecommerce, and analytics. Introduce experimentation services and creative automation endpoints.
Secure & Govern
Apply policy-as-code, encryption, access control, retention windows, and consent enforcement; add evidence collection for audits.
Operate & Optimize
SRE playbooks, SLIs/SLOs, cost guardrails, regression tests, and experiment frameworks that tie improvements to revenue KPIs.
Security & Compliance for Marketing & Advertising
Marketing data is personal data. We embed security from day one, aligning controls to industry and regional regulations.
Access Control
Challenge: Multiple internal teams and agencies require scoped, temporary access to shared datasets.
Solution: Implement ABAC/RBAC with just-in-time approvals, environment isolation, and comprehensive audit logs to ensure least-privilege by default.
Secure Login
Challenge: Fragmented identities across tools create shadow access and offboarding gaps.
Solution: Standardize on OIDC/SAML with enforced MFA, conditional access, and SCIM user lifecycle management to close gaps.
Data Encryption
Challenge: High-volume streaming and warehousing can suffer latency when encrypted.
Solution: Use managed KMS with envelope encryption and field-level tokenization; deploy client-side encryption for sensitive payloads to protect PII without throttling throughput.
Compliance Certification
We align implementation and operational evidence to your Compliance Notes, typically including SOC 2, ISO 27001, GDPR/CCPA, and IAB TCF consent signaling. Our teams help prepare policies, technical controls, and continuous tests to sustain certification.
Secure AI-Powered Data Experiences in Marketing & Advertising
Get a straight to the point opinion from someone that has been building award-winning Products for the past 15+ years